Portfolio · Uncategorized · Works

TRENETT – Mobile Application

TRENETT – Mobile Application Story This is a school project where we have to make an online business. It includes the making of: Logo – Stationeries – Websites – Mobile application – Event – Business plan About Shopping has become one of the most popular activities nowadays. Most people prefer the normal traditional shopping, but some would choose to do online shopping… Continue reading TRENETT – Mobile Application

Reviews · Uncategorized

Hand Lettering Workshop – Review

On 28th November 2015, a worthwhile hand lettering workshop called “Basic Script” was set up by “Catalyst Art” and “Kaligrafina”. Kaligrafina is one of the most popular hand lettering and calligraphy community in Indonesia. This workshop was taught by a very talented letterer, Novia Jonatan (Instagram: @novia_jonatan). (Image Source: http://www.kaligrafina.com/noviajonatan) This workshop took place in… Continue reading Hand Lettering Workshop – Review

Reviews · Uncategorized

“More than Words” – Exhibition Review

The exhibition called “More Than Words” is made by Sun Chan and his daughter Hikoko Chan. It is a very fun and creative concept where the artists create their artworks based on the shapes of Chinese characters.   The artwork above is made of the Chinese character, 金 (Jīn), meaning Gold. Each and every artwork… Continue reading “More than Words” – Exhibition Review

Metro Global · Uncategorized

HIGH-END RANGE – DULCET (2)

Logo – 2 The second logo is more minimalistic with meaningful connotations. The colour purple on the logo symbolises lavender and sophistication. The symbol in the centre signifies a frame that captures sweet moments during the stay and a window that gives the clientele a breathing space away from their usual busy schedule. The packaging… Continue reading HIGH-END RANGE – DULCET (2)

Metro Global · Uncategorized

HIGH-END RANGE – DULCET (1)

High-End range targets on luxurious hotels which aims to attract wealthy clientele such as top business executives and celebrities, which is why we decided to go with the name “Dulcet” for the High-End range. Dulcet, defined as sweet and soothing, can help luxurious hotels offer their clientele total relaxation and a time off from their busy… Continue reading HIGH-END RANGE – DULCET (1)

Metro Global · Uncategorized

MIDDLE RANGE – ORION

The Middle range focuses on 4-5 stars hotel such as Intercontinental and Pan Pacific. This range hotels appeal most to the travelling public. The brand name for this range is “Orion”. Orion is a name of the most visible constellation in the galaxy, which signifies that this brand can attract the mid range travellers compared… Continue reading MIDDLE RANGE – ORION

Metro Global · Uncategorized

BUDGET RANGE – PALETTE (2)

Logo-2 This logo has a more constricted and symmetrical look with basic black and white colour. The letter “E” in the middle is outlined and transparent to create an attractive contrast from the other letters. And the letter “A” symbolises an arrow pointing up which signifies growth of the brand. The ligature of the “T”s signifies… Continue reading BUDGET RANGE – PALETTE (2)

Metro Global · Uncategorized

BUDGET RANGE – PALETTE (1)

The name chosen for Budget range is “Palette”. The Budget range is for 2-3 stars hotels such as Ibis Budget Hotel. These hotels mainly attracts budget travellers and backpackers. Palette means variety of colours. It signifies that palette can give colour to their vacation. It also shows that the brand can enhance their fun and… Continue reading BUDGET RANGE – PALETTE (1)

Live Project · Metro Global · Uncategorized

METRO GLOBAL

The first assignment in Professional Practice involves in making packaging designs for “Metro Global”. Metro Global is a company that specialises in hospitality management for hotels from different ranges. Their clients include Meriton, Accorn hotels and Mercure hotels. The design brief required us to make brand name, logo and packaging design for their hotel amenities.… Continue reading METRO GLOBAL